
Blue Thinking in Production
In 2010, Volkswagen had placed its voluntary commitment to sustainability and environmental protection under the slogan “Think Blue.” In 2012, the carmaker expanded this strategy under the motto “Think Blue. Factory.” to its production. Specifically, Volkswagen undertook to reduce the environmental impact of the production of each individual vehicle and each individual component by 25 percent by 2018 compared with 2010. In these areas: Energy, water, waste, CO2 and solvent emissions. VW has achieved this goal. At the Wolfsburg location, the introduction of a new, specially developed energy management system has made a major contribution to this effort.